Backless Collection

Britannia and Eve magazine, March 1940
Front cover illustration featuring a glamorous 1930s woman wearing a red backless dress, red and white bangles and holding a white mask

The Tatler Summer Number front cover 1932
Jolly front cover design for the Tatlers Summer Number featuring two cheery beach belles wearing fashionable pyjama suits. One smokes a cigarette while the other grins under a wide brimmed sun hat

Advertisement for the Kestos Backless Brassiere 1935
Advertisement for the Kestos Backless Brassiere

Glamorous Dancers
DANCE EVENING IN BERLIN An array of glamorous couples, the women in colourful backless evening dresses

Maria Corda - Hungarian actress
Maria Corda (1898-1976) - Hungarian actress and a star of the silent film era in Germany and Austria. Date: circa 1920s

Advert for Kestos lingerie 1939
Women wearing new girdles and high-line brassiers. Date: 1939

Art Deco dresses
Two fashionable women, one wearing backless yellow evening dress, one wearing printed dress and fur collar. Date: circa 1930

Evening dress by Worth, 1931
Two views of an evening dress by Worth in beige and deep chestnut satin worn with sandals. Date: 1931

Fidos eaten the FRONT of my backless (swimming costume). A slightly risque humorous comment of the fad for backless bathing attire at this time. Date: 1934

Couple dancing 1950
Couple wearing evening dress, dancing close together. Date: 1950

The Cult of Nudity - sunbathing fashions, 1930s
Page from The Sphere reporting on the growing vogue for sunbathing fashions

Evening Dress Suit 1938
Evening dress suit worn with white waistcoat & bowtie. Perfect the formal evening functions

Advert for Louvre evening dresses 1929
Two long and elegent evening dresses, black and pink gown that is closely moulded to the figure almost to the knee then flares out

Backless sun dress from Harvey Nichols, 1934
Two views of a backless sun dress in uncrushable cotton showing a broken plaid and check design in a variety of pastel colours, worn with a snappy little coat. Date: 1934

Floral evening dress 1934
Vivid floral backless evening dress with draped neckline, high across the front and frills that cover the shoulder meet the pleated drapery at the back of the waist

At Dressmakers 1913
A dressmaker adjusts the hem of a tango skirt which is worn with a backless, sleeveless tunic & striped sash. A gentleman holds her fur- trimmed mantle. Date: 1913

Advert for Kestos lingerie 1937
Backless bras for evening and sports wear. 1937

Estelle Lingerie Glamour Wear - Backless Bra, Easy Tights. 1971

Woman in red backless dress smoking
Front cover of Pan magazine, featuring a 1920s red haired woman smoking two cigarettes on holders. Date: 1920

Woman holding a red feathered fan
Woman with a backless dress, looking over her shoulder holding a red feathered fan. Date: 1917

Advert for Le Gant corsets 1935
Le Gant made of the uncopyable youthlastic... Has infused a new tradition of elegance into modern corsetry everyone of these beautiful garments is a distinctive creation with its own peculiar charm

Lady Behave - cover and spine by David Wright
Fabulous book cover design by pin up artist David Wright for a book entitled, Lady Behave" by Peter Cheney

Advert for Martin-White swimsuits 1936
Swim and tan in the only watersuit with the built-in Kestos brassiere. Invisible and unsuspected to all but the wearer, the Kestos brassiere gives uplift, support and beauty to feminine curves

Fashion for winter 1934
Three women wearing vivid printed evening dresses, dress on the left made from crepe-de-chine draped neckline and frilled sleeves, tied at the back with a long sash

Advert for Kestos lingerie 1940
Advertisement for womens backless brassiere. Date: 1940

Advert for Wills Gold Flake cigarettes 1939
Whats yours ? Its a Wills Gold Flake the mens cigarette that women like. Date: 1939

Advert for Kestos lingerie 1936
One brassiere for day or backless wear

Blonde woman in black by David Wright
Glamorous blonde woman wearing a backless black evening dress and gloves. Date: c.1945

Pin-up sunbathing by David Wright
A pin-up by David Wright wearing a backless halter neck sundress. c.1945

Advert for Kestos lingerie
The sign of good breeding... Advertisement for the Kestos backless brassiere. Date: 1937

Advert for Kestos lingerie 1935

Young lady in backless evening gown by Premet
Young lady wearing a backless evening gown in gold with large printed roses and fur hem, by Premet. 1924

Lady Behave
Fabulous book cover design by pin up artist David Wright for a book entitled, Lady Behave" by Peter Cheney

Advertisement for Kestos Backless Brassieres and girdles

Gown with Frills / Rochas
Backless, black velvet, halter neck evening gown by Rochas with a bustle effect created by a cascade of organdie frills descending from beneath a large bow at the back

Gown by Jean Desses
An evening gown in pale blue silk by Jean Desses of Paris with contrasting sash, draped skirt & interesting back detail where the halter strap is attached to the skirt

White Bathing Costume
Fifties blonde wears a backless, white one-piece bathing costume while sitting on a sandy beach

Stiebel Backless Dress
Design by Victor Stiebel (1907-1976) for an elegant black bias cut evening gown with silver ruched sleeves and a deep scooped back

Backless Dresses 1919
The latest vogue for backless gowns causes a stir. N.B low waists & the return of the tunic skirt. The middle lady has the high curly hairdo popular at the time

Evening Dress / Patou
Design by August Abernard: flaring gored floral print skirt, draped V neckline & plunging V back, worn with a long light weight scarf that drapes seductively

Seagull Top 1930S
A navy blue & white beach ensenble composed of a backless sun-top with seagull motif & shorts with belt & piping down the sides

Sun-Top Circa 1940
A backless sun-top with halter neck & deep v neckline

Fashionable Bathers 1930
The latest swimwear for girls

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